Dr. Jyoti Ainapur is a Professor and Head of the MBA Department at Guru Nanak Dev Engineering College, Bidar, Karnataka. With over 20 years of academic experience and a Ph.D. from Visvesvaraya Technological University (VTU), Belagavi, she specializes in Finance and Marketing. She has published more than 29 research papers in Scopus-indexed and UGC-CARE approved journals and has presented over 10 papers at national and international conferences. She has mentored more than 250 MBA projects and has authored 03 books along with contributing to over 15 book chapters . She has also led research initiatives funded by KSCST. She serves as a reviewer for the Asia-Pacific Financial Markets Journal and is a member of the All India Management Association (AIMA).Her contributions have been recognized with the National Excellence Award for Educational Contribution, and she has been acknowledged for her role as an IEEE Women in Engineering Faculty Advisor. As a keynote speaker, she actively contributes to academic and professional forums.