E-Commerce (Business Models And Business Strategy)

Description

Although E-commerce is growing, a lot of business executives are still unclear about whether it fits their business model or how to take the next step. Make sure E-commerce will work for you before jumping in, given the fierce competition, cybersecurity risks, and uncertainty over whether your customer experience will remain high. Especially in the beginning, this knowledge will assist you in making some fundamental business decisions. In actuality, e-commerce is the way of the future for all business models. There are three major e-commerce strategies to consider: product strategy, customer relationships, and corporate considerations. To guarantee the greatest results for your brand, each of these needs to cooperate with the others. Over the past few years, e-commerce has grown dramatically. Following the COVID-19 pandemic, consumers’ purchasing patterns shifted to include a greater number of online sales of products and services. The explosive development of smartphones and other smart devices over the past ten years, together with the launch of the high-speed 5G network, have both contributed to the rise of e-commerce. E-commerce is expected to grow even more as a result of advancements in digital and integrated payments, the quick adoption of websites decentralized cross-border trade, and metaverse platforms. The book is structured around five general E-Commerce models and strategies.